"The two words ‘information’ and ‘communication’ are often used interchangeably, but they signify quite different things. Information is giving out; communication is getting through." -- Sydney J. Harris

Diane Mayberry to retire; MNCM reflects on her 7 years of remarkable service

Diane Mayberry Nov 2013At the end of this year, director of business development Diane Mayberry, RN, MHA, will be retiring from MNCM. Since joining MNCM in July 2006 as senior program executive, Diane has applied her passion for improving health care quality to innovation and strategy within the organization. She served as MNCM’s first COO beginning in 2009, and has continuously played an integral role in helping MNCM thrive and grow. Diane will be greatly missed by all who have had the good fortune to work with her, and we thank her for her many contributions toward building a sustainable future for MNCM.

Diane joined MNCM at a time when it was just beginning to publicly report performance results, which was cutting-edge in the health care arena. As senior program director, she was initially responsible for several initiatives, including start-up of our first Robert Wood Johnson Foundation grant. Diane also was the project manager for the BQI project (Better Quality Information for Medicare Enrollees). MNCM was one of six regional collaboratives participating in this CMS-driven project, the goal of which was to assess the issues and benefits of combining Medicare data with regional quality data to derive and report performance measures.

My first year held a lot of excitement,” said Diane. “Mike Leavitt, then Secretary of Health, visited our board, and in August 2006, President Bush came to Minnetonka, Minn., where he issued an executive order promoting quality and efficient health care in the federal government.

Also in her first year, Diane began working on a new form of data submission, Direct Data Submission (DDS). “We started with the diabetes measure,” explained Diane. “We changed its specification from a HEDIS spec to one where the information would come from the medical records. We worked closely with BCBSMN and BHCAG (MHAG) on making this program a success by having them put forward rewards to groups who voluntarily participated in giving MNCM these performance results and agreed to have the rates publicly reported at the clinic-site level. This was cutting edge, too — it had been done in Wisconsin, but nowhere else in the country at that time.”

Diane’s knowledge, expertise and drive quickly propelled her to a strategic role within MNCM, helping to guide top-level decisions and overall operations. Along with providing support for several board committees, including Development and the first Quality Audit Committee, Diane helped to design and develop new clinical measures (e.g., depression measures with ICSI); worked on policies and processes to validate data; developed a more streamlined process to collect data accurately (the first MNCM data portal); developed a MNCM data sharing/use policy; and worked with HR to hire additional staff and move to a bigger office space.

As if this wasn’t enough, Diane was adding new revenue programs. She started the first Physician Quality Reporting Initiative (PQRI) initiative, as well as the Provider Access Organization (PAO) business. In 2008/2009, she worked to operationalize the first Statewide Quality Reporting and Measurement System (SQRMS) contract, and later, the first MDH Health Care Homes contract. In 2009, she became COO of MNCM, an organization that had grown from four employees to 16, due in no small part to her efforts. While she was COO, MNCM also achieved its first measure endorsements from the National Quality Forum.

In 2011, Diane transitioned to her role as Director of Business Development and has continued to provide guidance and inspiration to the organization.

“I’ve been very proud of what MNCM has achieved,” added Diane. “We’ve moved from HEDIS measures to electronic health record-based and outcome-based measures. We’ve elevated reporting from groups to the clinic-site level and added a number of patient-reported measures as well as patient experience measures. We’ve adopted Health Information Technology measures and Meaningful Use information, and begun to work on Total Cost of Care. MNCM continues to lead the way and is now nationally recognized for health care measurement.”

Diane’s retirement plans include, not surprisingly, being of service to family and friends. She says she will continue to pursue her many hobbies, which include gardening, international travel and reading, and even start some new ones!

But Diane says MNCM will stay close to her thoughts. “I hope that MNCM will achieve successful Triple Aim measurement, with much wider, deeper measures that include more specialties and new areas such as chiropractic and dental. There is also a lot of opportunity for MNCM to expand its business opportunities as measure developer and also in providing services for data collection and data analytics. I believe that MNCM eventually will become a regional collaborative model case that is replicated nationally.”

“Much of what we have accomplished at MNCM would not have happened without Diane’s leadership and ability,” noted MNCM President Jim Chase. “She is also a remarkably pleasant person to work with. We are in her debt, and wish her every success as her life’s journey continues.”

View this article and others in The Measurement Minute — December 2013 newsletter.